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Cutting edge insulation jacket completely free from feathers. Primaloft Gold is a synthetic padding - Warm, lightweight and water resistant. Bring M's Dunfri in your backpack for extra insulation on the mountain or wear it under your everyday winter coat.
M's Dunfri is a Houdini classic, used and loved by everyone from mountain guides to cold water surfers. It’s a true chameleon, both in terms of style and functionality. Minimalist looks in combination with cutting edge performance is hard to beat.
The face and liner of M's Dunfri is made in Spinner Ripstop, a light and durable fabric made from 100% recycled polyester. Primaloft Gold is a padding at the forefront of technology, made from 100% recycled polyester. It has a similar warmth-to-weight ratio as down and has a wonderful soft feeling, but the real difference comes in wet conditions. Primaloft Gold keeps 95% of its warmth when it’s wet. M's Dunfri is highly packable with an integrated stow pocket. It also has a PFAS-free water repellency treatment.
We use synthetic padding not only for the performance benefits but also because we don’t believe birds should suffer for our comfort’s sake.
Bring M's Dunfri on any adventure. Use it to stay warm on your ski tour or climbing expedition, bring it to your camping trip, or simply wear it to fight the cold on your way to work.
When your M's Dunfri is completely worn out we kindly ask you to return it to Houdini for recycling. We have recycling units in all our own stores and at many retailers.
High density ripstop polyester. Water repellant, highly wind resistant, ultralight and stowable.
A highly water repellant, durable and quick drying alternative to down. Exceptional warmth-to-weight ratio.
Our padded garments are made with synthetic insulation from Primaloft. There are many advantages to a synthetic padding compared to down: You don't have to tumble dry the garment with balls to regain the shape, it dries faster and it doesn't smell when it's damp.
The Circular label means that this product is made either from recycled and recyclable or renewable and biodegradable fibers. Most products in today's society are made in a linear lifecycle, where earth's resources are extracted, used and then discarded. This is not working in the long run and comes at a great environmental impact. Instead, we want to close the loop and reuse the material we already have. But we need your help. When your Houdini garments are completely worn out, please return them to us through the recycling units we have in all our own stores and at many retailers.
The Recycled label means that this garment contains at least 50% recycled fibers (often more, see product description). The source is either recycled clothes or other sources like PET bottles. We mainly use recycled polyester, which has many benefits. It reduces both CO2 emissions and water use compared to virgin polyester. How much depends on the type of recycling. One of our suppliers show 32% less CO2 emissions and 94% less water use for mechanically recycled polyester. Besides the production impact, the major shift is using "waste" as raw material instead of crude oil.
The Recyclable label means that the raw material in this product can be used for new products, instead of becoming waste. Our goal is that by 2030, we will take no raw material to our products from the earth's crust. Circular products, made from reycled and recyclable materials are a real game changer, but we need your help for the system to work. When your Houdini garments are completely worn out, please return them to us. We have recycle units in all of our own stores and at many retailers.
The Bluesign® Label means that the production is vetted by a third party to eliminate any harmful chemicals or substances right from the beginning of the production process. This benefits both people, animals and our entire planet.
A sustainable choice
Circular design - towards a world without waste
We believe in circular design. Sometimes we use recycled and recyclable synthetics and sometime natural fibers. Both have their merits, but the important thing is that we save the planets resrouces and don't create any waste. On a system level, it makes a huge difference.
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