Power Houdi

New Seasonal Colors

Discover our beloved technical insulation jacket, now in new seasonal colorways.

Progressive Performance Design from Stockholm, Sweden

Since the start in 1993, Houdini has been reimagining the future of outdoor apparel.

Progressive Performance Design from Stockholm, Sweden

Since the start in 1993, Houdini has been reimagining the future of outdoor apparel.

Smart, technical insulation shorts

Dunfri Insulation Series.

Light, lofty insulation shorts padded with Primaloft®. Over-the-knee fit and full side zippers, designed to be worn over or underneath shell pants.

A Circular Design Collaboration

Osprey x Houdini

We Thought of Everything and Came Up With “Allt”.

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Explore by activity

New in!

Ski & Snowboard

Freeride apparel designed with attention to every little detail.

News:

Winter offer!

20% off on Base layer-sets

Until 10 February, you receive 20% off when purchase a base layer top + base layer bottom. Use the code: BUNDLE20 in checkout. 

Introducing Lykan

The Future is Knitted

Meet the new Lykan Series, a groundbreaking concept for active insulation.

Everything Matters:

How We Create Our Garments

Refined product design, state-of-the-art performance technology and holistic sustainability work, these are the foundations of Houdini product development. Our products are created with a bit of extra magic that will lift every outdoor experience, whether it’s letting you reach an extra inch for a hold, stay comfortable through a downward-plunging drop in weather or squeeze one last pair of socks into your backpack.

The Power Houdi

The Power Houdi

20 years at the forefront of performance design.

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