Circular
This product is fully circular, meaning that it's made either from recycled and recyclable or renewable and biodegradable fibers. Most products in today's society are made in a linear lifecycle, where earth's resources are extracted, used and then discarded. This is not working in the long run and comes at a great environmental impact. Instead, we want to close the loop and reuse the material we already have. But we need your help. When your Houdini garments are completely worn out, please return them to us through the recycling units we have in all our own stores and at many retailers.
Biodegradable
The fabric in this product is fully biodegradable. Thanks to that fact that we never mix our natural fibers with synthetics and don't use harmful chemicals, you can put the fabric in a compost and nature will transform the fabric into fertile soil. Trimmings like care labels, zippers, seams etc have to be removed and can often be recycled separately. If you don't have your own compost, you can return the worn out garment to us. We have recycling units in all our own stores and at many retailers.
Renewable
The fibers in this garment comes from 100% renewable sources like wool or cellulose. We only use natural fibers that are produced in environmentally and ethically responsible sources. We use both natural and synthetic fibers, they both have their merits, but we never mix them to ensure a circular product. This means that the fabrics from all our products in natural fibers are fully biodegradable.
Recyclable
The fabric in this garment is fully recyclable. Instead of becoming waste, the raw material can be used for new products. Our goal is that by 2030, we will take no raw material to our products from the earth's crust. Circular products, made from reycled and recyclable materials are a real game changer, but we need your help for the system to work. When your Houdini garments are completely worn out, please return them to us. We have recycle units in all of our own stores and at many retailers.