About Houdini


We are a progressive outdoor company based in Stockholm, Sweden. Together with an odd band of scientists, artists, designers and adventurers, we are pushing the boundaries of how outdoor clothing is made. Together with our customers, we are recycling, renting, repairing and reusing our way to a new, sustainable outdoor industry.    

Are you interested in learning more about Houdini and the history of the brand? Hear it directly from Houdini’s founder Lotta Giornofelice here or browse through "Explore" for more reads.  

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