The world is crying for less.

Less stuff. Less pollution. Less recklessness.

But in the pursuit of less we need to do a lot more.

We need more ideas.

More courage.

More small changes that add up to big ones.

We need more design that considers life in all its complexity.

Business that generates more than just money.

Humans are not built to go backwards,

but we can go pretty fast when we know the right way forward.

Forward to Nature.